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Common Questions & Misconceptions
The following laws require many businesses to have a Privacy Policy on their website:
- General Data Protection Regulation (GDPR A.12/13)
- 2003 California Online Privacy Protection Act (CalOPPA)
- 2018 CalOPPA (goes into effect on January 1, 2020)
Reasons you shouldn’t copy other Privacy Policies and paste them onto your website:
- You would be committing direct copyright infringement of that website.
- Your website and/or business is likely different, so copying would mean getting a policy that is not fully applicable;
- The policy you copy may be poorly written, thereby leading to non-compliance or higher liability for you.
- The policy may not be compliant for recent changes in the law, nor would it automatically update to prevent future issues.
An automatically updating Privacy Policy ensure that you are compliant with the latest laws applicable to your business type.
You could track all of the laws above, the comments of senators and representatives, the subtle changes to the text, the opinions of committee members and cases - and then update the policies yourself.
However, having an auto-updating policy, disclaimer and terms/conditions will give you and your business peace of mind so you can focus on what you do best instead.
Any website that collects info or tracks user behavior (like collecting an email address on a contact form, or having basic Google Analytics tracking) should have a Privacy Policy accessible to the site visitors. If you use cookies or data to market to your users it needs to be expressed explicitly within your terms and conditions.
If you have a privacy policy but no SSL certificate installed and encrypting user information that is collected on your site, then you cannot guarantee your site visitors that their information will only be used in accordance with your policies - and thus your business is still at risk for liability.
- Waives Liabilities & Risks
- Protects You From Litigation
- Tells Users How You Use Info
- Google Compliance
- Shows Visitors You Are Professional
- Secures Site Visitors Data
- Shows Users You Are Safe
- Prevents Browser Warnings
- Adds Credibility to Website
- Helps With Search Rankings